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Designer Appliances x Liz Tilley

MM collaborated with Designer Appliance’s to conceptualise and execute their new branding campaign to showcase their premium home appliances, featuring Liz Tilley.

Designer Appliances x Liz Tilley: Brand Ambassadorship

Creative

Designer Appliances x Liz Tilley

Brand Ambassadorship

Designer Appliances is a leading provider of premium home appliances, renowned for its curated selection of innovative and stylish appliances. With a deep understanding of the evolving needs and aspirations of modern homeowners, they have established themselves as a trusted destination for those seeking to elevate their living spaces with top-of-the-line appliances that seamlessly blend aesthetics and functionality.

Designer Appliances x Liz Tilley Designer Appliances x Liz Tilley Designer Appliances x Liz Tilley
Designer Appliances x Liz Tilley Designer Appliances x Liz Tilley Designer Appliances x Liz Tilley
Designer Appliances x Liz Tilley Designer Appliances x Liz Tilley Designer Appliances x Liz Tilley
Creative

Project Scope

MM collaborated with Designer Appliance’s to concept their new branding campaign for 2023. MM recognised the value of brand ambassadors as a new and exciting approach to help elevate brand awareness and further solidify Designer Appliance’s footprint in premium home appliances.

Brand awareness and market presence in the kitchen and laundry space was the driving force behind Designer Appliance’s ambassadorship, with real estate and design expert, Liz Tilley becoming the new face for the brand.

This campaign addressed the need to further strengthen brand awareness and further showcase their extensive range of premium brands and appliances. The branding campaign allowed Designer Appliances to amplify their presence and lifestyle appeal through a series of aspirational videos, focusing on industry trends, styles and functionality.

Media Merchants Designer Appliances Liz Tilley
Media Merchants Designer Appliances Liz Tilley Lumi The House
Creative

Deliverables

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