Refunded Product Video
Creative
OVERVIEW
Tax returns are often time consuming, booking in with a tax agent, travel time, answering the same old questions, losing hours of your time, and of course the fee is never the amount they advertised it for. The Refunded app is here to help you complete your tax in a more convenient, simpler and cheaper way.
Creative
Project Scope
MM were tasked with creating a 15 second video in both horizontal and vertical formats for the Refunded website, with the aim of enhancing the website’s content and engaging the audience effectively. The video was to cover a variety of key points describing the Refunded App, and bring a real fear of missing out to its young audience. We began the project by creating a storyboard to visualize each scene and how it would be animated and transition. Once this was approved, we were able to deliver a final video that was short, impactful and clear, and appealed to the 18-30 year old demographic through its fun animation style and catchy music soundtrack.
Creative
PROJECT DETAILS
- Storyboarding
- Creative concepting
- Animation