Designer Appliances – Localised Store Content
Creative
The Client
Designer Appliances is a leading provider of premium home appliances, renowned for its curated selection of innovative and stylish appliances. With a deep understanding of the evolving needs and aspirations of modern homeowners, they have established themselves as a trusted destination for those seeking to elevate their living spaces with top-of-the-line appliances that seamlessly blend aesthetics and functionality.
Creative
Project Scope
MM took a collaborative approach to this project, working closely with the Designer Appliances team to help create a series of shortform videos featuring stories from store owners. The mini-series involved 19 Designer Appliance stores, with the shortform videos focusing on each store’s history, the impact they’ve made in their communities and shine a light on the important people who make up the Designer Appliances family.
Creative
Deliverables
- Production management
- Video shoot production
- Creative concepting
- Video asset creation